New HP Printer Instant Ink

New HP Printer Instant Ink

HP took advantage of the lounge MedPi taking place during May in the Principality of Monaco to take stock of its print offering. On the menu of new printers entry level, a new photo paper and changing Instant Ink program. Explanations.

The new entry in the printing range
HP hopes to take advantage of the season to give a facelift to its brand image and prove that it is still possible to innovate in the field of inkjet printing. Thus, the manufacturer launches a new Deskjet 3720 printer art design. A printer that despite its compact design is really a 3-in-1, ie it incorporates on its upper part a sheet scanner. If it be objected that compared with an all-in-one classic that does not allow copying of books, you can hear the smartphone argument and his photo feature to address this need.

HP says that these printers are connected by Wi-Fi, and compatible AirPrint and HP ePrint when they are naturally compatible Instant Ink.The brand announces a recommended retail price of 69.90 euros for the Deskjet 3720 that prints eight pages per minute in black & white and 5.5 pages per minute in color. The print resolution is 1200 x 1200 dpi black and white and up to 4800 x 1200 dpi in color.

Instant Ink passes v2
HP Instant Ink reviewing its program for improvement. Remember, this is Instant Ink program launched a year ago in France (see HP Instant Ink launches, subscription system for your printer ) that can not buy ink cartridges for their preferred model by subscription. With a low monthly cost, HP authorizes you to print a number of pages (50/100 or 300 pages for respectively EUR 2.99, 4.99 and 9.99 euros per month) regardless of their content (a line text or images from anywhere). When your HP cartridges are empty you automatically sends new you receive no cost – other than your subscription – by mail. By communicating the ink levels in HP server, automatically controls the printer the new cartridges. If you exceed your monthly volume, pages and more you are charged 1 euro a bundle of 15/20 or 25 pages (depending on the package) while non-consumed pages are transferred to the following month but may not exceed double your nominal volume subscribed.

In order to give a boost to Instant Ink claiming still a new client per minute, HP makes some changes. The new printers will be delivered with already compatible Instant Ink cartridges. It will no longer need to wait receiving your Instant Ink cartridges to start using the service. Furthermore, when installing the drivers, HP will offer to subscribe to the service with a commercial offer which is almost not refuse with 3 months free (but you have the flexibility to still refuse). In doing so, it is no longer necessary to buy the startup map commercially previously required to activate the subscription Instant Ink.

By simplifying the registration Instant Ink and doing a little promotion, HP hopes to boost its subscriber base.He should not have much difficulty with the savings announced: around 50% in one year or even 70%. As for retailers, potentially upset a portion of sales income cartridges escape, the HP heal by donating them a commission on each subscription taken by him to sell printer (a detail that the manufacturer had failed to communicate to us in June latest).

Special paper Instagram
Finally, HP is expected to launch a new print medium called Social Media Snapshots. With a format that is reminiscent of Polaroid, the new paper will print photos of their choice from their smartphone via a dedicated app while the coating on the back of paper to paste photos on any surface of his choice. The pack of 25 sheets will be available in early July at a price of 12 euros. Carton assured among young people?

Gallery

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